1. Eye for Grammar, Clarity, Accuracy and Creative language
2. Create content properties that drive cross-platform interaction for the brand
3. Work with creative team, to create and deploy quality content, across digital communication channels
4. Ensure adherence to brand and internal guidelines for communication across digital channels
5. Execute editorial calendars and content programs for various digital platforms like blogs, websites, microsites etc.
6. Be a part of strategy team, create and execute 360-degree brand campaigns on web and mobile
7. Track and analyze content performance, and suggest solutions
8. Conceptualize and co-create content for scalable websites
9. Must have exposure to International Trends
10. Must have excellent command over Proof Reading and web content writing
11. Review & Rewriting of Content. Proof reading and writing for web based applications
12. Excellent Researching and Conceptualization SkillsRoles and Responsibilities
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